For Immediate Release: 10/16/03

"No Pain, No Gain" with Gold's Gym and Charles Atlas Seek Hard Bodies to be Part of Film and Bodybuilding History!

"No Pain, No Gain," the first major feature film set in the world of bodybuilding since "Pumping Iron," which launched the career of Arnold Schwarzenegger, opens a worldwide talent search for physically fit people to appear in a major scene of the film. The talent search will run through October 3rd and is open to men and women of all ages, sizes, and shapes, including bodybuilders, fitness and figure models and everyday people in good shape. Submissions are being accepted online or by mail. Details and applications can be found at npngtalentsearch.com or the movie's official website www.no-pain-no-gain.com.

The "No Pain, No Gain" talent search is sponsored by Gold's Gym's premiere Northern California franchisee, The McCall Gym Group, and Charles Atlas Corporation, along with Prince Harrison's Optimum Fitness, Lana's Egg Whites, Glo Tanning, Performance Sports Care, and Fitness Enterprises. "We are thrilled to sponsor this worldwide talent search as a way to allow bodybuilding fans and fitness enthusiasts to participate in the making of the film," said Jerry McCall, president and owner of The McCall Gym Group.

The talent search will be judged by the film's producer-director Samuel Turcotte, bodybuilder Gus Malliarodakis, and IFBB Pro bodybuilder Dennis Newman. The panel of judges will choose a total of 21 finalists in seven different categories, including male bodybuilding, male fitness, female bodybuilding, female fitness, female figure, male other, and female other, who will then be invited to audition in person. The finalists and ultimate winners will be cast as featured extras. In addition, the finalists and winners will have their picture and profile featured on the "No Pain, No Gain" website and will receive prizes from the talent search sponsors. "We are looking for a diverse group of people possessing a special combination of charisma, on-camera appeal and a positive attitude," said Turcotte.

Produced by Zukor Pictures, "No Pain, No Gain" stars Gus Malliarodakis as Mike Zorillo, a highly intelligent former state champion bodybuilder who has become obsessed with his scientific research and, has consequently let his world-class physique go. Determined to introduce his new ideas to the world, Zorillo journeys to the mecca of bodybuilding, Los Angeles, to prove himself.

About Zukor Pictures

A division of the film and music production company Zukor Entertainment, Zukor Pictures is headed by entertainment and technology executive Samuel Turcotte. An award-winning filmmaker, Turcotte is also senior partner manager of digital media and wireless at Sun Microsystems. Turcotte and his work have been profiled in "Business Week," "The Wall Street Journal," "Videography," and "Electronic Media." For more information, visit www.zukor.com.